Penny Crisfield

“Come to the edge, he said. They said: we are afraid. Come to the edge, he said. They came. He pushed them…and they flew”

Guillaume Apollinaire

The name of Apollinaire came from the French philosopher, Guillaume Apollinaire who wrote the following poem which sums up our philosophy about training.


Apollinaire will celebrate its 21st birthday in 2020. During that time we have built an international reputation and become a market leader in coaching development in sport. Over the years we have worked with most sports organisations in the UK and many businesses that use coaching to develop their personnel. We now work particularly closely with the International Council for Coaching Excellence and some of our work is now overseas. Our reputation is founded on innovation, excellence and a desire to customise our services to the unique needs and circumstances of our partner clients.  

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